About SocialOpp
Staying small is the strategy.
SocialOpp is set up as a four-person studio. We didn't build it to grow into another agency.
Why we exist
Why we're not scaling headcount.
The agency pattern
Agencies grow by adding bodies, then adding clients to justify those bodies. The work gets distributed to whoever has capacity that week. The senior people who pitched you end up approving decks instead of running the account.
The SocialOpp model
We wanted something different. Four people, three services, full attention on every client. When we eventually add a fifth person, it'll be a senior with their own track record leading a new discipline — not a junior covering up missing hours.
The people you'll work with
Here's everyone.
A founder-led team means the service owner is visible, accountable, and close to the actual work.
Mayank Sharma
Paid media for D2C and consumer service brands across India and the US, with focus on account architecture, creative testing systems, and business metrics like contribution margin and payback period.
Shubrat Gupta
Graphic design and visual storytelling, with depth in packaging design and brand identity systems across print and digital formats.
Rohit Sharma
Cinematographer, photographer, and editor spanning short films, music videos, and brand commercials, bringing film craft to performance content.
Fit
We're picky about who we work with.
We work best when the product, category, and founder involvement are already in place.
We're a strong fit if
- Your D2C brand is past ₹25L per month, or you're funded and pushing toward that mark.
- You want senior input on every meeting instead of a project manager relaying it.
- Your category sits within clothing, F&B, or adjacent consumer goods.
- You're comfortable working with founders directly, without layers.
We're not a fit if
- Your brand is pre-product or pre-revenue.
- You're looking for a managed-service relationship with minimal involvement.
- You sell B2B software, local services, or anything outside consumer D2C.
Studio rules
Five rules we won't break.
The principles are intentionally direct because the operating model depends on trust before scale.
- We won't take on a client we don't believe we can move forward.
- We won't sign two brands competing in the same sub-category.
- We won't charge for strategy decks that nobody is going to read.
- We won't position ourselves as experts in a category where we haven't shipped.
- We won't hide concerns from a founder to protect a contract.
Next step
Want to see if we line up?
Send the brand over and the right founder will review it.